Biscuit manufacturer: Making every use-by date count

This manufacturer supplies premium shortbread biscuits to three of the UK’s four largest supermarkets. Every packet carries the supermarket’s own branding, so every detail matters—including a clearly printed use-by date.

When those dates began rubbing off the packaging, it quickly became more than a printing problem. Products risked being rejected by retailers, complaints could reach consumers, and confidence in the packaging process began to suffer.

The business contacted Codeboxx to find a better solution. Rather than recommending a single replacement, Codeboxx supplied several thermal transfer ribbons for testing. Each was evaluated on the customer’s own packaging until the team found the ribbon that delivered the strongest adhesion and the most reliable performance.

The result was exactly what the manufacturer needed. Use-by dates remained clear and durable throughout the supply chain, giving both the customer and the supermarkets greater confidence in every pack leaving the factory. The new ribbon also reduced annual consumables costs by 63%, saving more than £8,300 each year. Nearly a year later, the customer continues to use the same solution, confident that every pack reaches supermarket shelves with information that remains clear, legible, and reliable.


Clearer date codes

£8k+

Saved every year on ribbons and printheads

63%

Lower annual ribbon costs

Fewer complaints

1

Year working successfully with Codeboxx

3 of the UK's top 4 supermarket products supplied under own-brand labels


Interested in something similar?

Codeboxx isn’t just a supplier. We’re a partner focused on keeping your production line running—consistently, reliably, and without interruption.



More


Spanish distributor: Faster delivery, reduced costs

This Spanish distributor supplies thermal transfer printheads for Domino, Markem-Imaje, and Videojet printers to food manufacturers across Spain. With demand for around 15–20 printheads every month, dependable stock availability and fast delivery are essential to keeping their customers’ production lines moving.